A protocol that uses meta tags to control how a webpage appears when shared on social media platforms — defining the title, description, and image displayed in link previews.
Adding og:image to Reload Mode's blog posts ensures that a branded 1200×630px image appears when posts are shared on LinkedIn.
Posts shared with optimised Open Graph images receive 3x more clicks than those without a defined OG image — as platforms display an unappealing auto-generated preview when OG tags are absent, according to Buffer social media research.
OG tags, Social meta tags
OG
Every public page on a website — especially blog posts, landing pages, and case studies that are likely to be shared on LinkedIn, Twitter/X, Facebook, or messaging platforms.
<meta property="og:title" content="Page Title Here"> — the title shown in the link preview card.<meta property="og:description" content="A compelling 1–2 sentence summary."><meta property="og:image" content="https://yourdomain.com/og-image.jpg"> — recommended size: 1200×630px.<meta property="og:url" content="https://yourdomain.com/page/"><meta property="og:type" content="website"> (or "article" for blog posts)Set OG tags per page via Page Settings → SEO. The Title and Description fields in the SEO tab populate both the HTML meta tags and OG tags by default. Set a custom OG image in the Social Image field — recommended to upload a 1200×630px branded image specific to each page. For CMS pages, bind OG fields to CMS fields so every blog post auto-generates its own OG metadata.
Use the LinkedIn Post Inspector, Facebook Sharing Debugger, or Twitter Card Validator to preview exactly how your pages will appear when shared — and to force a cache refresh after updating OG tags.
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